I love this unique curvy wooden flooring. It reminds me of an architecht called Hundertwasser that I studied in Vienna. He was famous for saying, "The straight line is God-less." Even the floors in the buildings he designed weren't flat. They would have gentle waves and hills to mimic the surface of the earth.
This curvy floor taps into the same idea but is far more practical than building a big mound in the middle of your living room.
Apparently its called Bolefloor. Logging that away in my "future home" file.